Vintage clothing boutique helping folks find their unique style

Local vintage and secondhand shop Hawk & Sparrow offers unique, sustainable and affordable clothing for everyone

Hawk & Sparrow is a vintage, secondhand boutique, located downtown at 126 James St. N. Other than vintage items, they also sell secondhand designer and a mix of everything to accommodate everyone’s styles.

“I don't just do vintage, I also do secondhand designer and then . . . a mix of things. So you can expect a 1950s sweater with a ritzy top and then a Louis Vuitton bag. There's a wide range of brands,” said Sarah Moyal, the founder of Hawk & Sparrow.

Before launching Hawk & Sparrow in 2011, Moyal had a strong fashion background. She worked for Dsquared2 in Milan at their headquarters and did styling in Toronto. 

She always wanted to open a clothing store. Originally, she had wanted to open a new clothing store, but she realized that buying inventory would be too expensive for her, so she switched over to second-hand. It worked for her, and it made her more interested in secondhand clothing.

“It's just so much more interesting to have one of everything. And every one of them is so unique,” said Moyal.

Moyal has experimented with making Hawk & Sparrow accessible through online platforms such as Etsy, but she now focuses most of her energy on the store itself, as she has found that it has been getting busier.

Moyal aims to make her store accessible and safe for everyone.

“I would say it's accessible to everyone and any direction of style that someone wants to go. If they want to play it a bit safe, we have that. If you want to go wild, we also have that,” said Moyal.

I would say it's accessible to everyone and any direction of style that someone wants to go and if they want to play it a bit safe, we have that. If you want to go wild, we also have that.

Sarah Moyal, Founder, Hawk & Sparrow

Most of the items are $5 to $25, and there are $5 mystery bags all year round. Moyal is also open to negotiations. She hopes that her customers will continue to find their favourite pieces at Hawk & Sparrow. 

“I hope that people will kind of find their unique style here, that they'll discover something about themselves, that they'll not feel a pressure to dress a certain way or follow a certain trend, that they'll just feel free to dress how they want, how they feel,” explained Moyal.

I hope that people will kind of find their unique style here, that they'll discover something about themselves, that they'll not feel a pressure to dress a certain way or follow a certain trend, that they'll just feel free to dress how they want, how they feel.

Sarah Moyal, Founder, Hawk & Sparrow

Over the years, she has experimented with different directions –– such as only vintage (an item from another era, usually from the 1930s-70s), vintage artisan (very old and rare pieces from the 1800s-early 1900s that are typically made by hand) and only designer –– for the shop. The current iteration of her shop has had the best reception from the Hamilton community, and she intends to keep it this way for the time being.