C/O Yoohyun Park

Technology is taking over creative fields and classic media is fading 

Newspapers are known as digital subscriptions, books are known as Kindles and art is all about graphic design and digital forums now. Instead of flipping a page, we swipe a screen. Instead of a flick of a brush or the drag of a pen, we are tapping and swiping. 

Everything is digital now and it does not sit well with me, especially as an english and communications major. I love the smell of a new book, the way your fingers slowly turn black due to the ink from flipping through the articles of the day and the excess paint left under your fingernails once finished painting. 

I love the smell of a new book, the way your fingers slowly turn black due to the ink from flipping through the articles of the day and the excess paint left under your fingernails once finished painting.

Although the digital world makes it a little easier when compared to the preparation of physical crafts such as lugging around materials, I still love the process of it all.  

And do not get me wrong, I am not undermining the energy and time it takes to write an article, book or create a drawing virtually. It just feels as though we have lost the true purpose of the craft. 

Obviously, things are destined to evolve and change, but to have these artistic expressions shift completely to another realm tends make certain pieces lose their meaning.  

Being a child of early generation Z, I still had the opportunity to live a childhood that wasn’t ruled by technology. I never have a phone and my only source of technology was my television.  

All I knew was how to use my creativity to do something or make something. Despite the freedom from technology in my early years, I’m still annoyed at the fact that we as a society were introduced to iPhones and iPads when I was in middle school. 

Despite that experience, I cannot even fathom being a young child with an iPhone or using Instagram so young. Even in my classes growing up, I had already started noticing the impact media had on our generation specifically.  

Presentations started turning into slideshows, photography became incorporated in art class and even music class came with a focus on creating and editing music videos.  

Don’t get me wrong, all of these new technologies have led to immense progress. Just look at the innovations in fields such as diagnostic radiology. But I still miss the craft

I miss the rawness. I miss picking up the thick rolled-up newspaper on my driveway. I miss the excitement that came with writing. I miss looking at a painting and hearing the stories behind them and studying the brush strokes.  

I say I miss it as if it is non-existent anymore and even though I know it isn’t, I feel it slowly fading. Who knows? Maybe physical books won’t be a thing soon, maybe paintings won’t either and Google and Photoshop will be the only avenues to follow. Perhaps it is only a matter of time before we live in an entirely digital world.  

 Hamilton Public Library’s virtual programming is supporting the community and helping them stay connected

Community is a crucial component of well-being. It is also something that many are missing as traditional gatherings such as city-wide events have been cancelled due to the pandemic. Libraries have long since been gathering places for communities but due to the pandemic, many closed for months.  While nothing will likely be able to replace this missing connection, libraries have found ways to adapt and forge new kinds of connections.

The Hamilton Public Library has created new avenues for connection while still maintaining the high quality and range associated with their traditional programming. In mid-March, shortly after the first pandemic closures, HPL transitioned its programs to a virtual environment, initially using Microsoft Teams. Since then, they have expanded to YouTube and Hamilton TV channel Cable 14. They have also added a number of new programs in light of the pandemic, such as a learning database, job search events and social events like Poems from Home

So far, HPL’s virtual programs have been very successful, with many of their livestreamed events continuing to get views weeks after they’re released. Their online platforms, such as Cisco Academy and Mango, have seen dramatic increases in use since the pandemic closures.

https://www.instagram.com/p/CFkY6U7HVIv/

HPL serves not just those who live in Hamilton but those who work and learn in the city as well. They want to ensure that all members of the community, whether or not they are able to come to Hamilton now, still feel connected and supported. Community is very much top of mind for Lisa Radha Weaver, the director of collections and program development at HPL, as well as the rest of the HPL’s program team.

I really hope that all HPL library members are able to walk away with the thing that they were looking for. So, if they were looking for social interaction with a sit and stretch, or a book club conversation, I hope that they got that engagement, especially if they've been isolated since March. I hope the people who are logging on to our Cisco Academy and are hoping to apply for that dream job are able to have the confidence . . . [to] have a successful interview and for any member who is looking for something and isn't able to necessarily find it on our website. I hope that they're going to call [in] to Ask HPL or email us and let us know that they're looking for this kind of programming,” said Weaver.

I really hope that all HPL library members are able to walk away with the thing that they were looking for. So, if they were looking for social interaction with a sit and stretch, or a book club conversation, I hope that they got that engagement, especially if they've been isolated since March..." said Weaver.

All their programs can be accessed with an HPL library card. If community members do not have a card as of yet, they are able to register for one through the HPL website. Weaver especially encourages students to get a library card if they do not already have one, as this is a way by which they can connect with the Hamilton community during a time when they may feel particularly isolated. Even if they are not living in Hamilton currently but still attending university virtually, students are eligible for an HPL card. 

Many of their programs featuring local musicians and authors can offer students a glimpse into the culture and history of the city they’re studying in. Other programs, such as book clubs, knitting circles and music circles can help students connect with the larger Hamilton community. Additionally, the library’s many online learning platforms can offer students support through various tutoring, language learning, computer coding and other skill programs.

“We really do appreciate being part of the McMaster community and are happy to support, just as McMaster libraries are, all . . . student learners and instructors at McMaster . . . [W]e look forward to engaging with all the students, especially the new students at Mac this year who we haven't been able to meet in person yet . . . We look forward to meeting them online and supporting them throughout this academic year,” said Weaver.

“We really do appreciate being part of the McMaster community and are happy to support, just as McMaster libraries are, all . . . student learners and instructors at McMaster . . ." said Weaver.

HPL has faced some challenges, the chief one being accessibility. Many people rely on libraries for computer and internet access. Currently, some branches are open for restricted hours and computers can be accessed then. However, many of the virtual programs they offer take place after hours and if community members do not have a device and stable internet access at home, they cannot access these events. 

https://www.instagram.com/p/CFfgon-H4Hk/

One of the challenges that HPL has been able to surmount is the number of community members who were not online or comfortable navigating the virtual environment before this pandemic. Through the Ask HPL service on their website, they have been able to help many of these people transition online.

“So there are book clubs that have been meeting for decades in person, and transitioning them online for some people has been a challenge, whether it's a device challenge or a software challenge but again, with our amazing Ask HPL service . . . we've been able to help members transition to those services online. We look at every challenge as an opportunity and we're fortunate that we've had the staff capacity and community interest in addressing those challenges and helping people stay engaged with the library,” explained Weaver.

Libraries have always been places for people to gather and feel connected, held and supported. So it is fitting that HPL are among those fostering a digital sense of community during these trying times.

Photo C/O McMaster Esports Club

By: Coby Zucker

In week one of the College League of Legends tournament, McMaster’s team was rated 11th overall by ESPN. That’s 11th out of 350 teams across North America.

“We didn't expect it to be that high,” said coach Pedro “Photograph” Ribeiro. “We knew that we had to make a name for ourselves because a lot of teams, typically when they see McMaster, they underestimate our ability just because a lot of these other schools on these rankings do have esports programs at their schools.”

Ribeiro and the team let the pressure fuel them throughout their strong 5-1 regular season performance, only dropping games in their set loss to York University. The hiccup in their otherwise dominant season meant they had to face off against the Rochester Institute of Technology in the first round, while other playoff teams were granted an automatic bye into the second round.

“It was a pretty thrilling series,” said Ribeiro. “I've never really been through something like that.”

The first game in the series against Rochester went Mac’s way in a fairly one-sided victory. In the next game, the team’s collective focus wavered, and Rochester snapped up a quick response to level the score at one game apiece.

Game three was a 42-minute slugfest that eventually went in the favour of Rochester. After the game, Mac put in their substitute Jungler in an effort to shake something loose. The result was an assertive win to put the series score at 2-2. More than four hours into the series, the last game of McMaster’s season began.

“I don't know how to describe that final game,” said Ribeiro. “It was just a really exceptionally played game by both sides, and it was a true skill match up. They were definitely on par with our abilities which, going into it, we didn't expect them to actually put up too much of a fight. But they really did give it their all.”

The early exit for the highly-touted squad was particularly difficult as a number of players and staff are graduating this year, including Ribeiro and the team’s Support player, Marty “Diminish” Kyorskis. Nonetheless, Ribeiro thinks that the remaining players will be back with a vengeance.

“That’s unfinished business,” said Ribeiro. “They want to avenge us next year. At least some of the guys, that's what they're saying. I know they're probably going to go hard and try to make up for the mistakes and get better.”

The season might be over, but Kyorskis still has much to be proud of at the end of his collegiate career. As a progenitor of the McMaster Esports club, Kyorskis was able to help start legitimizing competitive League of Legends and the rest of the esports scene at Mac. He feels that even more can be done in the coming years.

“I think [McMaster] is reluctant to support gaming, as they see themselves as more of an academic institution,” said Kyorskis. “They think that it's going to affect their image, for example. But as the sort of train departs the station, more schools will say, ‘Okay, we need to get on this because it's a big thing’. It is a thing. And we don't want to look like that school that's stuck in the past.”

Kyorskis would encourage anyone interested to take the same dive into the world of collegiate esports that he made in his first year at Mac.

“Work hard at it,” said Kyorskis. “It's not a walk in the park. It's a serious commitment. You're going to have to put in a lot of work and you're going to have to be able to balance your life around getting better at the game and surviving school, because naturally we don't want to give up academics in favour of playing the game. The potential is there because we've set up the structure. So work for it, earn it, and you can do it.”

So what’s next for Kyorskis and Ribeiro after they graduate? Kyorskis, as one of the best Support players in North America, seriously considered pursuing a career as a pro-gamer before deciding that it was not for him. Instead he is going to work on growing his Twitch.tv following to stay involved with the game.

Similarly, Ribeiro can see himself involved with pro or semi-pro League of Legends but feels that he will more likely keep up his competitive League of Legends presence by supporting the McMaster team as an alumnus.

 

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Photos C/O Yvonne Lu, James Ramlal

By: Andrew Mrozowski

Stop. Take a second and look up from this article. You’ll most likely see everyone around you on some form of technology, be it on their phones, tablets or computers. We now live in a world where we are so heavily dependent on technology. According to Yvonne Lu, people should be more conscious about how technology affects their identity.

Originally starting off her undergraduate career in commerce, Lu realized her passion laid in a different faculty. Lu began working in marketing and communications but felt like something was missing. She decided to take on a double major between multimedia and theatre and film.

Now in her final year at McMaster, Lu decided to combine her two disciplines into one overall thesis, taking the form of an interactive multimedia installation and a physical performance called interFACE, as part of the School of the Arts Honours Performance Series.

https://www.facebook.com/yvonne.lu.trinh/posts/10157497355097216

 

The concept for interFACE came to Lu over this past summer when she was employed by a music video company to be their social media coordinator. Although typically not very active on social media in her own life, Lu found herself getting jealous from the various platforms that she managed as there was an overall feeling that everyone was doing better than her.

“Although there definitely were positive and negative experiences, always being on social media and seeing that people younger than me were doing cooler things than I was, working with huge producers, big companies and getting more responsibility than I was… a lot of the times I felt jealous. It’s why I felt I was a step back, I understood why others were successful and a lot of it was trying to catch up with people,” explained Lu.

interFACE examines how young women interact with technology and how this oversaturation impacts their identity as they grow up. Stemming from a vignette of experiences, the multi-disciplinary art experience allows attendees to delve into the development of identity to look at similarities and differences between how we portray ourselves online versus in person.

[Best_Wordpress_Gallery id="264" gal_title="interFACE"]

“The question to consider is whether or not social media and digital technology enables us to do more things, or if it consumes us and we are at the whim of the mass media,” explained Lu.

This form of installation is experimental as it features two parts. Viewers will first embark through an audio-visual capsule, which is an audio-sensory experience that saturates the audience in a world that Lu and her team have designed to convey the importance of why we should pay more attention to our own identities. Next viewers will be seated to enjoy the physical portion which expands on what they have observed in the audio-visual capsule.

“This is not something that you would see in traditional theatre. It’s not a narrative or linear piece. We are creating a visceral experience for both our collaborators and audience. We want them to feel that they are in the belly of the beast,” said Lu.

For the thesis student, what the audience takes away from the experience is the primary objective of this piece.

“There isn’t a specific message I want people to walk away with. It’s live theatre and it’s all about interpretation. For us, that’s kind of what I want audiences to walk away with. Questions of what they felt. It’s an emotional journey rather than a narrative,” said Lu.

Show times for interFACE will run on March 28 at 12:30 and 8 p.m. and on March 29 and March 30 at 12:30 and 7 p.m. at the Black Box Theatre in L.R. Wilson Hall. Admission is free.

 

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Photo by Catherine Goce

By: Evonne Syed

The topic of integrating artificial intelligence and robots into the workforce rouses the concern of anyone wishing to enter the job market, and the same goes for postsecondary students.

Fortunately, the future is optimistic for students as automation is not expected to prevent graduates from attaining their career goals.

In fact, the rise of automation actually improves career prospects for university graduates, as it is creating a new job market. Forbes Magazine reports that artificial intelligence is predicted to create 58 million jobs as 2022 approaches.

As the popularity of automation systems and the use of artificial intelligence in the workplace becomes more widespread, there will be more and more people required to actually build and develop these systems.

This will open up opportunities for those who wish to enter the fields of robotics and information technology. BBC News anticipates the prominence of data analysts, social media specialists and software developers, as a result.

For this reason, while one may argue that automation has resulted in the elimination of certain jobs, the introduction of automation in the workforce is actually creating more jobs and opportunities in our current digital age.

Luckily, McMaster University has many programs to equip students with the necessary skills to flourish in our digital age. The recent construction of the Hatch Centre shows McMaster’s testament to students advancing in these fields.  

Even if one is not interested in working in the field of automation, that does not mean that they are otherwise at risk of being unable to obtain a job. There is an increasing demand for “human skills” in the workforce since these skills are what distinguish robots from actual human beings.

University graduates tend to seek out careers that require a higher level of education which simply cannot be programmed into automation systems. It would be way too costly and time consuming to teach a robot the knowledge a person has acquired from their post-secondary education.

There are also plenty of skills, academic and otherwise, that students learn and develop through their time at university. Education and experiential opportunities prepare students to apply their knowledge in a variety of situations.

For example, critical thinking skills and problem solving are transferable “soft skills” that employers seek and students develop during their time at university.

Some jobs require humanistic qualities, which are simply not possible for a machine to replicate. For instance, no matter how much technology advances, robots may never be capable of understanding human emotions and experiences.

The interpersonal skills, empathy and compassion that people develop by interacting with one another are skills that are beneficial for the work environment. These skills equip anyone to thrive professionally as the future of the job outlook changes.

Technological advancements such as automation will inevitably impact life as we know it, and that includes changing our work environments. However, these changes are not inherently harmful and the possibilities for post-secondary graduates remain promising.

Students must be proactive, take initiative to educate themselves as much as possible and work on developing these skills. Provided that students make the most of their university experience, and are willing to undergo some extra training to keep their learning sharp, robots are sure to have nothing on them.

 

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Photo by Kyle West

In Canada there are no National Football League teams, so the way fans choose who they will support is by following in the footsteps of their family or friends, or by becoming in awe of a certain player that leads them to a team.

For Vanessa Matyas, marketing & media manager for NFL Canada, the former is how her journey with the NFL began. Growing up Canadian, Toronto teams like the Toronto Raptors and the Maple Leafs were all she really knew.

That is until she got older and became a student at McMaster University, where football became a part of her social life. But it was not just the social aspect of football that caught her attention, the New Orleans Saints quarterback Drew Brees did too.

C/O Kyle West

“I started falling in love with Drew Brees as a person because he just seemed so nice and personable, and that really got me more interested in the New Orleans Saints,” said Matyas. “The year that the devastation that was Hurricane Katrina hit New Orleans was the same year they won a Super Bowl, and it really brought back so much joy to that city. That is when I started really to see the magic behind football and really get into the battles in the on-field action and the whole story around everything.”

Though Matyas knew that she had a new-found love for football, she was not entirely sure what she wanted after her undergrad in communication studies at Mac. This uncertainty led her to apply for her Master of Arts in communications and new media at McMaster.

“Part of the reason I decided to do my master’s was because I wasn't sure what my next step was going to be,” Matyas said. “So I thought getting a master’s would help set me apart from other job candidates.”

Following her master’s, Matyas got the opportunity to move to Geneva, Switzerland to work for a non-governmental organization. Although it was an amazing opportunity and everything she thought she would love, her mind kept going back to how much she loved sports and how amazing it would be to work in media or sports. When she returned to Canada, she applied and was lucky enough to land a digital marketing job with Rogers Media.

“While I was there, I was very vocal with my boss about how I wanted to take on other brands if I had the opportunity,” said Matyas. “So just from being partially in the right place and the right time and also being my own personal advocate, I got to expand to other brands which were two sports brands.”

C/O Vanessa Matyas

In Matyas’ three years with Rogers, she focused on working on the skills that would help her do a great job in the sports world. Instead of worrying about not having that dream job of working in sports, she focused on getting the skill set that she needed to apply that to her passion later on.

This ability to focus on the big picture is something she credits McMaster for giving her. Along with education, connections, lifelong best friends and memories, she left with a valuable lesson that ultimately got her where she is today.

“Looking at the big picture of things is what Mac really showed me. I think when you're here, you're so focused on looking at the task at hand, but you don't really see what it is leading towards or what you're working towards,” said Matyas. “I think Mac really showed me the value of the big picture and not sweating the small stuff along the way.”

When she applied for the role with NFL Canada, she had not only the passion for the role, but the actual skills the job required. Now she wakes up every day working for a company that not only she loves, but one where she deserves to be. Matyas works with NFL Canada’s media partners to further promote the NFL in Canada and marketing initiatives such as influencer and public relations programs, player marketing and social and digital campaigns.

#SuperBowlLlll was definitely a weekend to remember! #SBLIII #NFLCanada pic.twitter.com/rKgJqp3dbA

— Vanessa Matyas (@vmats14) February 5, 2019

But one of her most rewarding tasks is that she gets to bring little pieces of the NFL to Canada, so people can bond with the players and ultimately start following teams. One of her most memorable moments so far has been the 2019 Super Bowl in Atlanta. Not only was being in ‘NFL-land’ surreal for her, being able to bring Canadians to experience the joy of football was something that will stick with her forever.

“The experience and bringing [fans] down is very special for them, but it will always be such a big memory for me too,” said Matyas. “To see what the passion of sports does, helps us to remember why we do what we do.”

When the game becomes more than just a game! 🙌

Tell us your stories Canada, let us know why you love the @NFL! 🇨🇦🏈 #SuperBowlSurprise pic.twitter.com/MhPvZ7bcng

— NFL Canada (@NFLCanada) March 3, 2019

To those who look at Matyas’ journey, it may seem like she had it all figured out, but she constantly reminds those who are just starting out that there are always going to be challenges along the way, and to not let them discourage you from your goal.

“My career wasn't a clear path of sports, so getting back into what I wanted was hard when I was ready to leave Rogers. I was looking for other jobs which was very discouraging because there were many nos before there was a yes,” said Matyas. “That can be really hard to take in especially when you feel like you're prepared for the role and you have a skill set that you need, but you can’t let it get you off your path. Just know that you're working towards something better and all of those nos and let downs are going in a direction that you're supposed to be.”

Matyas’ journey to the NFL is an example for all of us, those who want to work in the sports industry and those who do not. If you work hard, even when it is not what you love, eventually you will see the return on your investment and find the way to be rewarded for your passion.

 

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Photo by Kyle West

By: Ashlynn Labinaz

The results of the recent McMaster Students Union presidential election were released on Jan. 24, with Josh Marando becoming president-elect. Jeffrey Campana came second in the polls, with Madison Wesley and Justin Lee placing third and fourth respectively.

Given our current state of affairs, these results beg the question: did social media impact the outcome of the MSU election?

The simple answer? Yes. When investigating the social media accounts of the candidates, all four individuals created Facebook and Instagram campaign accounts, posting platform content to build a larger following and campaign support.

When comparing the Instagram accounts of all four candidates, the winning Marando had 618 followers, Campana had 512 followers and Lee had 15 followers. Wesley’s deactivated account could not be used in this comparison.

Overall, there appears to be a clear association between the candidates’ social media presence and their election success.

I believe this correlation is attributed to the candidates’ engagement with their followers on social media. Marando, for example, created a new Instagram account dedicated to running his campaign. He posted ten different times over the course of the election, highlighting different events he attended and campaign promises he intended to fulfill.

Conversely, some of Marando’s opponents did not rely as heavily on their social media presence, posting only a handful of times on Instagram.

The MSU Elections Department also acknowledged the importance and presence of social media in the presidential election. On the elections page, there were two appendices: one with candidacy rules and another six-page Appendix A, containing social media regulations that candidates were required to follow.

This appendix was tediously written and included an explanation of how to post on every major social media platform to ensure that no candidate had an unfair advantage.

Clearly, the MSU Elections Department understood the importance of regulating social media during elections in order to avoid potential problems related to digital campaigns.

One increasing problem on the world stage, for example, is the propagation of “fake news” — that is, disseminating information that is intentionally wrong with the goal of swaying thought and opinion. Clearly established social media regulations for candidates is therefore an important step towards addressing election misinformation.

Despite any potential negative consequences, social media platforms have important benefits during elections. Specifically, social media allows voters to make more informed decisions.

In a digital age where information can be retrieved in a matter of seconds, many have become apathetic towards researching electoral candidates. Social media then provides a fast and easy way for voters to learn about candidates’ platforms.

For example, Marando featured an Instagram post highlighting the key points of his campaign. This post took less than a minute to read and provided a basic understanding of his platform, allowing students to easily inform themselves.

https://www.instagram.com/p/Bs0tWePBOU6/?utm_source=ig_web_button_share_sheet

The easy access to this information also facilitates one’s ability to compare different candidates and their platforms.  

Social media in elections also provides a platform for direct dialogue between candidates and voters. Throughout each campaign, the MSU presidential candidates were posting, tweeting and sharing. Every social media platform allowed candidates to receive messages from the public, which ultimately encouraged political discourse.

Overall, I strongly believe that social media acts as a useful campaign tool in elections that future MSU presidential candidates should definitely take seriously.

Although some may argue that his popularity won him the election, I attribute Marando’s success to his effective social media strategies. By consistently posting succinct summaries of his campaign goals, Marando was able to spread his message to students in a simple and accessible manner.

In addition, with the increasingly influential nature of social media in elections, students should become more informed and equipped users of these platforms.

Marando used social media to his advantage to help him win a presidential election. Similarly, students should recognize social media’s extensive and far-reaching value as a necessary election tool in this new digital age.

 

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In light of recent discussions made by the Student Representative Assembly concerning the fate of Incite Magazine, talks of the supposed “death of print” have once again circulated campus.

Incite Magazine is McMaster University’s creative arts and writing publication featuring student work across a wide range of mediums. The magazine, which prints three times a year, is entirely student-led and student-funded, receiving $1.02 per student annually.

Recently, the Finance Committee of the SRA made the recommendation to send Incite Magazine to referendum to determine its budget. If passed, the referendum had the potential to reduce Incite’s budget byhalf, or even remove it altogether.  

When a university that arguably undervalues the arts proposes cutting funding from a magazine that serves as one of the few remaining spaces on campus for creatives, the student body should be alarmed. While the motion to send Incite Magazine to referendum failed to pass at the SRA meeting on Jan. 6, even the idea that the magazine could nix their print publications and simply “shift their operations to an online platform” has harmful implications.

It’s no secret that many publications are going digital. Just last year, Teen Vogue, a popular magazine among millennials, discontinued their print editions. As more publications shift towards an all-digital platform, advocates for print media must stand strong.

But if the content is the same online, why bother printing? Print publications are much more than their content — it’s the experience of reading a print magazine that holds value. Content is obviously important but elements of production including graphic designs and layouts add just as much value to the finished product as the content itself.

Studies have even shown that time after time, readers will continuously choose printed magazines over their digital counterparts. Unsurprisingly, after a transition to an entirely digital platform, those print readers aren’t transitioning with the publication. They’re just gone.

Consider where you’re reading this editorial. Chances are, you picked up a copy of The Silhouette offhand, flipped through the contents, and skimmed the articles that piqued your interest. As far as technology has advanced, this experience cannot be replicated online.

So no, print isn’t dead. Nor should it be. As an editor of both The Silhouette and Incite Magazine, I’ve witnessed firsthand the hard work and dedication put into creating print publications. It’s my hope that readers recognize the efforts put into each issue and stand in support of print publications.

 

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For many of us, technology is not simply a piece of our world but a thread that links the various aspects of our lives together. It makes up the fabric of our communication, education and entertainment. It’s no surprise that it has become a large part of art practice as well.

Centre 3 for Print and Media Arts is organizing Function Keys: A Conference on New Technology and Digital Culture which aims to celebrate both art and technology. In its fourth year, the four-day conference will take place from Nov. 8 to Nov. 11 at The Spice Factory.

The conference will consist of lectures, performances, demonstrations and workshops. Artists, academics and hackers from across Canada and the United States will be present to discuss and present emerging technological trends.

“[W]e're really interested in the acronym STEAM which is science, technology, engineering, arts and mathematics…[A]s opposed to splitting them off into individual categories, [it’s about] bringing them all together and understanding how they can inform each other,” explained Ariel Bader-Shamai, an organizer for the conference.

“[W]e’re in a really technocentric world right now and our culture is very technocentric, so I think it makes sense that it would also inform art practice… [T]hey inform each other… by necessity.”

The ways in which art and technology can inform each other can be seen in the events that are scheduled for the conference, from a workshop on location-aware storytelling to a lecture on interactive textiles and two electrifying performances.

On Nov. 9 Function Keys will be putting on a performance in partnership with Strangewaves. Hamilton artist Allie Brumas and Detroit musician Onyx Ashanti will be the highlight of the night. Ashanti is the focre behind a new way of making music called beatjazz. On the night of Nov. 10, electronic music producers Dark Rooms, Orphx and Cape Esan will be performing.

Friday night of #fk4 will be curated by the lovely folks at @strangewavesfes , featuring the creator of beatjazz Onyx Ashanti (Detroit, MI) and local musical wiz, Allie Blumas! Nov 9 at the Spice Factory - event is free but advanced registration required. pic.twitter.com/xtDDBopQMF

— Function Keys (@FunctionK) 5 October 2018


In addition to these bigger names, the conference is providing space for emerging artists and those who may not have an opportunity to show their work in traditional spaces. On Nov. 9, the Mad Science Fair will carve out space for makers, hobbyists and digital media artists to showcase their creative projects.

By providing this space, the conference aims to be more approachable and accessible. The conference is also aiming to reduce financial barriers through a grant from the Canada Council for the Arts. Many of the events taking place will either be free or have a low cost associated with them.

I think that when things are free, that takes away a barrier…[M]aybe it's something you've never heard of before, never attempted before but maybe you're curious about it…you're not losing anything, all you're gaining is a fun experience or a new skill,” Bader-Shamai explained.

Introducing new technology to those who are unfamiliar with it is one of the goals for the conference. The conference will pair art and technology in ways that some may not have seen before and equip attendees with new skills that they can incorporate into their creative pursuits.

However, the event can appeal to anyone interested in learning more about technology. The conference provides a rare and accessible way for anyone to gain knowledge about new and exciting happenings within the technological and art worlds.

 

Creating Responsive Cloth: An Introduction to Electronics for Dynamic Textile Objects and Wearables with Barbara Layne and Ryth Kesselring

Part 1: Nov. 10 9:30 a.m.–4 p.m., Part 2: Nov. 11 9:30 a.m.–2:30 p.m.

Barbara Layne is the director of Studio subTela, one of the labs of the Textiles and Materiality Research Cluster at the Milieux Institute for Arts, Culture and Technology. She works with graduate students from Concordia University as well as international collaborators. Ryth Kesselring is also part of studio subTela, where she works as a research assistant on electronics and embroideries for smart textiles.Their two-day hands-on workshop will have participants design and create a small project that incorporates LEDs. The workshop will give an introduction to basic electronics, simple circuits, light-emitting fabrics, Arduino microcontrollers and more. The workshop will also address associated technical, aesthetic, artistic and design issues. No sewing or electronics knowledge is required. There is a $10 materials fee to cover the cost of the electronic components.

The Ecology of Mud, with Nicole Clouston

Nov. 10, 11–2 p.m.

Nicole Clouston is a practice-researcher currently completing her PhD in Visual Art at York University. She is also an artist in residence at the Coalesce Bio Art Lab at the University at Buffalo. Through her practice, she explores what happens when we acknowledge, through an embodied experience, our connection to a world teeming with life both around and inside us.

Her free hands-on workshop will have participants create sculptures using mud that they can take home. Participants will pick from fifteen mud samples collected around Lake Ontario, including samples from Hamilton. The mud will be placed in clear tubes with nutrients to support microbial growth and, with exposure to light and some time, participants will be able to watch the microbial life grow and form vibrant marbling across the surface.

Introduction to Location-Aware Storytelling with Tony Vieira

Nov. 10, 12-2 p.m.

Tony Vieira is a musician, composer and media artist. He has composed original music scores for television, film and interactive media and has created augmented reality and alternate reality projects that have been exhibited internationally. A senior researcher at the York University Augmented Reality Lab and Music Program tutorial instructor, he is currently pursuing a PhD in Ethnomusicology and Digital Studies.

His free workshop will have participants explore approaches and concepts related to hybrid media article, such as virtual embodiment, public private space, place-making, locative listening and more. Participants will be able to create a short audio piece that will be geo-located to a location of their choice.

Moog WerkStatt Workshop with Todd Murray

Nov. 11 2018, 9-4 p.m.

Todd Murray also goes by the name SixbySeven. He is a Hamilton resident who has been involved with art and photography for over 30 years. He is a founding member of the Studio 12 Artistic Photographers Collective. His earliest ventures into music synthesizers were in 1978, building his own analog synthesizer.

His workshop is open to anyone with an interest in creating music using a synthesizer. The morning session has a cost of $10 and includes demonstrations of different synthesizers, the synth voice, extended effects, and connectivity. An optional afternoon session allows participants to assemble their own Moog Werkstatt desktop synthesizer to take home. The cost is $350 for the afternoon session but alternative options may be available for those who cannot afford the full price.

For more information on the events, workshops and registration information visit functionkeys.ca

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