This not-for-profit organization is creating an accessible platform that celebrates local talent and reinvents fashion culture in the city
By: Zoha Alvi, Arts and Culture Contributor
Hamilton may be known for its industrial history but it’s quickly becoming a cultural destination—and fashion is at the forefront of this transformation. Hamilton Fashion Week and its events, such as the Runway Project, are providing a platform for local designers and redefining what it means to be an emerging fashion hotspot.
Krystal and Ken Biehler founded Hamilton Fashion Week in 2014 to celebrate and elevate local talent. “We’ve seen a big resurgence in the art and music crowd, but there was nothing for the fashion community. We realized there were very few platforms in Canada, let alone Hamilton,” said Ken.
The Biehlers aim to foster a sense of community that sets Hamilton’s fashion scene apart—a place where creatives can learn and grow together. “In Toronto, the vibe can feel competitive and unprofessional in a lot of ways. We want to create a positive, uplifting sort of environment for everyone to succeed,” Ken suggested. Krystal noted that the local fashion community has developed its own identity rooted in collaboration and creativity rather than rivalry.
One example of Hamilton Fashion Week’s impact is the Hamilton Runway Project, an intimate event designed to make fashion accessible for emerging designers and encourage young talent. The “Falling for Fashion” themed event took place on Oct. 17, 2024, inviting designers to showcase autumn-inspired outfits that highlighted their connection to the craft. Participants presented a single themed look instead of a traditional collection, minimizing the cost and time commitment required.
Audience members were able to engage with designers and vote for their favourite designs, while a panel of industry experts selected two winners: Bobby Raffin and Michelle Brisson.
According to Krystal, one of the main goals for Hamilton Fashion Week is to set new standards creating a reliable, professional and skill-building space for models, photographers and makeup artists. “If people aren’t getting paid, it’s kind of like putting on an art project. But in order to advance things, there needs to be that professional sort of platform to be able to grow,” added Ken.
The Biehlers explained how this mindset has led to Hamilton-based talent standing out, to the point where Hamilton locals are now known for their skills across Ontario and beyond.
For the Biehlers, Hamilton Fashion Week is about more than just putting on a show—it’s about creating a space where community meets creativity. “When we started, if you asked a group of people if they’d ever been to a fashion show, the answer was almost always no. But now I feel like we’ve made fashion part of the local culture and we hope to grow that,” said Ken.
They emphasized the importance of taking initiative, particularly for young, aspiring designers without access to big-city resources. “Every young person should have an opportunity to carry on in any career that they want, with successes and resources available to them within their grasp. Just do it, you never know what’s going to take off," said Ken.
Krystal also encouraged young designers to get connected and showcase their work on social media, saying, “You can get started with literally nothing. Don’t be afraid, just do it and have fun with it!” Beyond creativity, Ken highlighted the importance of a business mindset, urging designers to also consider marketability and target audiences.
As Hamilton Fashion Week continues to grow, so does the city’s fashion community, gaining momentum as a creative capital with each new event. Looking ahead, their 11th annual gala show is set for Feb. 15, 2025. For Krystal and Ken, this journey is just beginning, as they are focused on expanding Hamilton Fashion Week and supporting the next generation of creatives who will define Hamilton’s unique creative future in fashion.
By: Tanya Kett & Jillian Perkins Marsh
Some say that when they last attended a job fair employers told them to apply online, so they felt it was pointless to attend. If you have similar sentiments, I urge you to keep reading.
Employers may tell you to apply online (it does save paper!), but the real reason they are there is to get a sense of the person behind the resume that is submitted online — YOU.
Who are you? What do you have to offer? Why are you unique? Are you personable? Do you seem genuinely interested? What do you know about them? Answers to these questions can only be conveyed in an application to a certain extent. Make a real connection so that when your application does come across their desk, your name gets noticed.
How can you differentiate your application from other ones in the application pile?
Do your research. Explore the event website for the list of employers confirmed to attend and do some research on them before the event.
Tailor your elevator pitch. Make eye contact and shake their hand. Be bold, assertive, and with some confidence, introduce yourself. Tell them what you do or want to do, what you have to offer and why you are interested in them. Customize your pitch based on your research.
Ask useful questions. Based on your research, prepare some thoughtful questions to generate conversation after your introductions.
Be an active listener. Really listen to what they have to say; it is easy to start thinking ahead to what you will say next, but concentrate on being in the moment. After the conversation is over, jot down any suggestions they had for applicants before you forget.
Be ready to dig deeper. If you encounter an organization of interest that is not hiring in the area you are interested in, don’t despair. Remember that organizations recruit for many diverse roles and hiring timelines are often not predictable.
Invite to connect on LinkedIn. Visit your new contact’s profile and send your request from there, so you have an option to ‘Add a Note.’ Reference something from your conversation when you invite them to connect and thank them for their time in speaking with you at the event.
After you attend the event and employ the tactics above, you are ready to submit that online application. Don’t forget to mention the contact you spoke with at the Career Fair or Company Recruitment Event. Incorporate their suggestions and offer something you learned from them in your cover letter as part of why you are interested in applying.
Now imagine you did none of the above, just attended, had a few conversations and just applied online. Which application would you be most interested in?
Use what you’ve learned in this article at our SCENE networking night on March 21. This event is open to McMaster alumni and students in their final year. Register here: alumni.mcmaster.ca under Event Listings.
Read the full article on our Medium page.
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When Jess completed her undergraduate degree, she found herself at a crossroads. Look for an entry-level position in primary health care? Or pursue additional studies to streamline her career path?
Having decided to take the further education route, Jess began her search for a graduate certificate program that would provide the experience she needed to make her resume stand out. She found the right fit in Hamilton at Mohawk College and enrolled in the Mental Health and Disability Management Graduate Certificate program.
"My degree gave me a solid foundation, but I knew I needed practical skills and workplace experience," says Jess. “With so many opportunities to learn outside of the classroom and get involved in the community, Mohawk’s graduate certificate program checked all the right boxes for me."
As a leader in experiential learning, Mohawk’s graduate certificate programs prepare you, in one year or less with experience you will use in the workplace. Embedded in all programs are learning opportunities developed in cooperation with industry partners, such as capstone projects, work placements, and interactive simulations. These partnerships formed between industry, colleges and universities are key to students leaving with relevant skills for today's job market.
As a university graduate, these opportunities to specialize and gain industry-relevant experiences can build on your degree and make a difference in your job search. In fact, 88.6% of Mohawk grads find employment within six months of graduating. *
Securing a job in a field directly related to your undergraduate studies? Consider a graduate certificate program that complements your existing knowledge base.
Interested in working in an industry that’s entirely different from your university major? Your bachelor’s degree is the key to being eligible for a diverse range of graduate certificate programs.
For Jess, combining her undergraduate degree with a graduate certificate has given her the confidence that she’ll have both the knowledge and the skills to help fill gaps that exist in primary health care environments.
Ready to go further? Explore Mohawk College Graduate Certificates today and find the one that’s the right fit for you.
* 2017-18 KPI Student Satisfaction and Engagement Survey
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By: Hannah Marcus
Most McMaster University students have listened to a guest speaker at the beginning of class offering an exciting summer opportunity or seen a table in the student centre displaying images of “exotic” places where students can volunteer. The combination of travelling while contributing to a humanitarian cause is certainly enticing.
If volunteering abroad is something you might be interested in, the following considerations can serve as a guide for making informed and ethical decisions. A good place to start when assessing an organization’s merit is through viewing how it advertises its projects.
How does the organization frame the volunteer experience? While dolphin rides, rainforest excursions and local village tours may seem attractive, if such components comprise the organization’s central advertisement strategy, the project’s goal is likely to provide a fun experience rather than helping the local community in any meaningful way.
The depiction of local communities through exoticized imagery — a tactic implicitly disparaging of those represented — is another aspect of the organization’s promotional strategy to be wary of.
Besides advertisements, it is important to question who is running it. Is it run by the same company facilitating the trip, a locally-based non-governmental organization, community workers or locals?
Generally, if the project is planned and implemented by the company rather than a local organization within the community, it is justified to question if the project is targeting community needs over volunteer interests.
Another necessary consideration is the length and cost of the project. Given the time restraints for volunteering overseas as a student, you may wonder then if it is possible to contribute anything meaningful.
The answer lies not necessarily in the length of your trip but in the duration of the project itself. Will your few weeks spent abroad contribute towards a long-term project that will endure for several years after your departure? Or has the organization constructed an artificial project catered to your short timeline of service?
In regards to cost, be wary of organizations charging astronomical amounts. It is not uncommon for the majority of your money going towards the volunteer company rather than the local community itself.
Finally, of greatest importance, is the question of exactly what you will be doing overseas. As a general rule of thumb, if you are not qualified to do such things in your home country, you should not be doing them abroad.
More flexible labour laws and a so-called “local skills deficit” do little to address your lack of qualification and risk of exploiting local people for your own gain. There is no reason to believe a 20-year-old westerner is better equipped to build a local school, plant trees or implement a new educational program than the very individuals who know their community best, and would likely appreciate the employment themselves.
In contrast, things like teaching English at the request of the local community, completing small tasks under the direction of local leaders or simply being a passive observer of locally-led community initiatives for your own educational exposure are common volunteer responsibilities characteristic of projects grounded in a more ethically-oriented, community-centric approach to international development.
So next time a guest speaker comes to your class to talk about a summer volunteering opportunity or you come across an international volunteer poster on campus, you can take out your mental toolbox to critically assess the merits of the organization.
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This is a shameless self-promotion. You should write for me. Seriously. I’m a nice enough editor and I’ll be eternally grateful if you choose to write. But beyond doing me a favour, writing for the opinions section can be an extremely rewarding experience.
For one, writing an opinion piece is a lot different than simply stating your opinions aloud. When you write an opinion piece, you are forced to confront your own assumptions and really delve into why you hold the opinions that you do. This can lead to the strengthening or even complete change of beliefs. At the very least, writing an opinion piece will force you to understand the nuances of your opinion.
You’ll also have to argue effectively, or at least learn how. No one will agree with your opinions, even important ones, if they are not well-substantiated and well-written. Thus, writing for the opinions sections provides the unique opportunity to format your opinions in a formal and argumentative way that is meant to convince others of your stance. Not only will this help persuade others to think similarly but the ability to effectively communicate your thoughts and beliefs is an essential skill for almost all professions.
Speaking of professions, writing for the opinions section is a fantastic opportunity for students for a multitude of reasons. You’ll inevitably become a stronger writer, an important skill in today’s job market. When you write for the opinions section, your piece will likely go through several rounds of editing before being accepted. You will essentially receive feedback on how to become a better writer, something that is difficult to obtain outside of classroom assessments that have the risk of grades attached. If all goes well, you’ll also be published, which is an incentive in itself.
Writing for the opinions section also allows you to make your voice heard. Do you think that our opinions section focuses too much on certain issues and not enough on others of equal or greater importance? Do you disagree with some or all of the opinions that are published? Are you tired of reading opinions from the same person each week?
These are all valid criticisms but they don’t mean very much without any action. Sure, you can post a lengthy Facebook comment, detailing how much you hate The Silhouette’s opinion section and disagree with all our published articles. But that comment probably won’t reach a wide audience. The only way to actually make a change is by writing opinion articles yourself. Disagree with something we wrote? Write a counter-piece. So long as whatever you write falls within our guidelines, it’ll undergo the same scrutiny and revision process that all other articles are put through.
University is the perfect time to form new opinions. Now is your chance to refine and make these opinions known. If you ever have an idea for an opinion piece, please send me an email at [email protected].
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This marks the end of my second year writing for The Silhouette. Last year was the first time I ever got my feet wet in the world of sports writing. It was something I wanted to get into since high school and McMaster gave me a great outlet. This year I was the Sports Reporter for the school paper and got a better feel of what sports journalism as a job felt like in a university setting.
This opportunity has allowed me to have conversations with people I never thought I would talk to and develop a love for my school I probably wouldn’t have otherwise. It has opened doors that would’ve remained closed. I don’t know what my McMaster experience would be like if I didn’t walk into The Silhouette’s office in September 2014.
A little initiative on my part went a long way.
One of the first things I learned at The Silhouette was that my job wasn’t to write recaps or “gamers.” That’s boring and it would be a waste of my time and your time. As a student writer on a university campus that has teams that participate at the provincial and national levels in the OUA and CIS, I have a landscape full of potential content awaiting me. Access to student-athletes, coaches and games were at my fingertips. I have unique inside access to these things because I am a student here. Outside journalists don’t have this access.
I had classes with student-athletes and made friends with them even before getting this writing job. I learned right away from my former Sports Editor Scott Hastie that I should not hesitate to take advantage of the opportunities I have right in front of me. I started to meet with coaches and student-athletes regularly and quickly learned that, while they do hold respected positions in the sports world, they are human beings with stories.
They are not that much different from you and I.
This opportunity has allowed me to have conversations with people I never thought I would talk to and develop a love for my school I probably wouldn’t have otherwise. It has opened doors that would’ve remained closed.
The more I talked to these people and wrote about them I started to see it as more than a job. I genuinely enjoyed getting to hear their thoughts and understand their perspectives. As time went on my interviews felt more and more like conversations, which by the way, is how it’s supposed to be. I remember being nervous before some of my first interviews back in 2014, but now I just embrace each one as another chance to understand a person and their profession. Scott Radley, from The Hamilton Spectator, told me that a good sports writing piece will have the ability to make someone who wasn’t at the game or someone who knows nothing about sports want to read what I wrote.
Regardless of age or background, humans like to read about other humans. Telling human stories is when the best writing comes out. It doesn’t even have to be sports. Sports Reporter is my job title, but what I’m doing is telling the stories of human beings through the language of sports — a language I just so happen to speak.
This year I came to this realization: it’s about relationships and people.
It always has been and it always will be no matter what my job title is.
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