The new student market, located in the Hub, offers students easy access to fresh pastries and snacks between classes

In an interview, Jovan Popovic, the MSU president shared details about the recently opened student market on the second floor of the Hub. The market offers fresh pastries, beverages and snacks, catering to students looking for a quick bite between classes or while studying and socializing with friends.

Popovic mentioned that the goal of opening the student market is to enhance food accessibility by providing more options to students at an affordable price. 

“Given how much time students spend in the student centre exploring food options, we understand that adding a food and beverage operation in the Hub isn’t necessarily replacing meals . . . It’s about having something available for students when they start to feel hungry, whether it's because they’re studying, hanging out with friends or playing ping pong, there’s something there for them,” said Popovic. 

It’s about having something available for students when they start to feel hungry, whether it's because they’re studying, hanging out with friends or playing ping pong, there’s something there for them.

Jovan Popovic, President
McMaster Students Union

Popovic emphasized that the student market is primarily focused on offering fresher food options, such as sandwiches, salads and bagels instead of simple snacks. He also noted that the market is exploring the inclusion of culturally diverse food options to better reflect and cater to the needs of the student body.

In 2017, the construction of the Hub was approved by full-time undergraduate students through a referendum. It was built to address the lack of student and collaboration spaces on campus due to a growing population. A survey conducted by the MSU in 2016 found that approximately 80 per cent of respondents indicated a desire for more space on campus to work on projects, eat and socialize with friends. 

Additionally, Popovic mentioned that through the referendum and student consultations, there was a clear demand for expanded food and beverage operations, as well as more affordable food options on campus.

With the opening of the student market, Popovic mentioned that they are currently focusing on student feedback.

“What are they saying to our cashier? What is interesting to them? What are students actually looking for? Even within Union Market and the student centre, there are times where a student will come up and say "I was really hoping you’d have this product," and then two weeks later we now stock it. We’re really sensitive to student feedback and are always trying to hear more and see how we can improve,” said Popovic.

Popovic highlighted that, in a time where food insecurity has become a prevalent issue, the MSU has been actively addressing it by offering low-priced food and beverage options at Union Market and subsidizing TwelvEighty Bar & Grill to provide high-quality, large portion sizes.

“Hopefully, the market helps create a dent in this issue, where students feel a little more comfortable and realize they have more options on campus, without having to go to a specific place. We’re trying to address this as effectively as possible. And while it’s a much larger issue, every dent we make is significant right now,” said Popovic. 

Hopefully, the market helps create a dent in this issue, where students feel a little more comfortable and realize they have more options on campus

Jovan Popovic, President
McMaster Students Union

Popovic highlighted that the inventory of the student market would be shaped by purchasing patterns. He explained that if students express a demand for meal options like those at La Piazza Grab and Go and Union Market, those could also be added.

The student market will be open Monday to Thursday from 12:00 p.m. to 8:00 p.m. and on Fridays from 12:00 p.m. to 5:00 p.m.

Natalie Doland
The Silhouette

The parking cost at McMaster from September 2013-April 2014 is about $556, and the average Canadian university tuition is $5,772. This makes parking at McMaster for eight months approximately one-tenth of the average Canadian tuition.

There have been numerous cases of illegal parking this academic year. Approximately 75 tickets have been issued, and there is an indeterminate amount of parking-mischief that has gone unnoticed. There are many reasons that people feel this is their only option. Parking on campus is overly expensive, and students have limited resources to pay for fees on top of tuition. It is hard enough for students to own a car and pay for gas, let alone buy or pay for a parking permit.

A fine of $75 is administered to anyone caught scamming free parking. Even if five tickets are received over the eight month academic period, it is still cheaper than buying the most inexpensive parking pass at McMaster. It is not surprising that students are continually finding ways to cheat the system. The odds of getting caught are in the parker’s favour because it would require a great amount of staff to catch cialis for women every illegal parker. A McMaster graduate stated that her tactic worked 40 or 50 times and she paid minimally. Honest people that pay for parking are beginning to see that these illegal strategies are working. Consequently, more and more people are trying to cheat the system. As more students hear about the different tactics avoiding the system, the problem will only worsen and fewer students will pay for parking. McMaster must take action.

McMaster may argue they need to charge this amount for maintenance, new sidewalks or other miscellaneous costs. McMaster can work out this problem is through student fees. Bus passes are automatically added to a student’s fees regardless of if the student wants to use the pass. McMaster should consider the decision of designing a system where a student can opt-out of the bus pass and use that cost towards a parking permit. This would reduce the cost for students parking on campus, subsequently reducing the amount of illegal parking. McMaster’s solution to solving the illegal parking issue is imminent. The ball is in their court and it is time that they take action on this issue.

Those looking to catch a basketball or volleyball game in Burridge Gymnasium this year could be in for a shock as they try to walk through the doors.

For the past three years, McMaster students who wore maroon and presented their student card were given free admittance to basketball or volleyball games. The no-cost event was part of the Athletics and Recreation department’s Colour Your Passion campaign.

But as the department puts down the crayons and launches The McMaster Way initiative, the free admittance is falling to the wayside and students will now be charged $5. Parrish Offer, manager of Athletic and Recreation’s marketing, says that this fee is about much more than trying to bolster revenue figures.

“The thought process behind this is that we had devalued our tickets. For our students, the value of our tickets was zero and it didn’t feel like we were putting on a valuable show,” said Offer.

The athletic director, Jeff Giles, associate director, Mark Alfano, and Offer collectively made the decision over the summer. The free admittance did not drastically impact attendance figures, as the three years saw virtually no increase, according to the athletic department.

But as tuition costs rise and students are more reluctant to drop dollars, the $5 ticket has the potential to be the tipping point for someone who is undecided on whether to attend a game or not. However, the head of marketing does not see it that way.

“There’s a perception out there that students are poor – that they don’t have money. I don’t think that’s necessarily true, I think they are on budgets and they will spend for good value,” said Offer.

The opportunity to free admittance has not completely disappeared, however. The department launched the McMaster Marauders Mobile App towards the end of August, which rewards students for checking in at places either on campus or the surrounding area.

Every check-in is worth one Maroon Point, and it takes ten Maroon Points to receive free entry to a basketball or volleyball game for free.

While the opportunity for free entry is a good alternative, the impact on attendance numbers will be an interesting story to follow. The casual Marauder fan is getting the short end of the stick here, with the die-hard being rewarded for their dedication.

The change has the potential to chase away fans from the brand, but the department has addressed this by adding more vendor rewards in their app than just athletics.
“The app has TwelvEighty, the Campus Store, the Phoenix, who are all on campus and you can get points. Then you can go off campus to places like the Snooty Fox and Pita Pit to earn rewards there,” said Offer.

Currently, football has a $5 cost for students and the fee has not deterred students from going to games. The athletic department says it is optimistic that on-court success mixed with stronger brand affinity from students will bolster attendance figures in the coming years.